SEO Services in India | SEO Company | H N Web Marketing
HN Web marketing delivering excellence
1. Website SEO Analysis -
As it the proven thing that SEO health of any particular website depends on mainly three factors namely site code & structure, onsite content and existing backlinks. We begin our work with a thorough analysis of our client’s website. Our SEO expert team looks for the checklist of SEO practices which are reccommended for better SEO score of the website. This includes the analysis of all the meta tags optimisation, most commonly used keywords, linking of the social media accounts to the website, page loading speed, junk codes, on site content length & quality, URL structure, etc.
We also thoroughly analyze their competitor’s websites. We try to understand what all the competitors are betting on which sort of target keywords, what are their link building startegy, etc. This is a comprehensive analysis of content quality, link quality, session ID numbers etc. of your website. We want know how your website is perceived by both search engines and users. The website’s SEO analysis will pave the way to finalise the set of target keywords, link building strategy, social media marketing, content marketing strategy, etc.
2. Keyword Research - SEO Services
Keyword research is one of the building block of Search Engine Optimisation (SEO). This SEO activity is meant to finalie the set of keywords which the SEO team and its SEO strategy will be targteting to. Be it your services page or home page of your business webesite, the SEO team allots one or more target keyword for these web pages of your site. During this, it is ensured that each target keyword is having the intention of buying something subsequently have the potential of conversion into leads and sales. Our SEO services in India team uses best keyword research tools out there in the market as well as our in-house tools to ensure a thorough keyword analysis. In short, We identify the primary and secondary keywords that will boost your leads and sales as quickly as possible.
3. Info-Graphics & Content Writing
As mentioned above, onsite content analysis is one of the earlier activities performed for implementing effective SEO. Based on the conclusion drawn from the analysis, if required, we bring changes in the content of the website. The content includes text format content as well as the media generation in the form of images, videos, etc. As per the current trend, there is huge content on internet and every six months half of it becomes obsolete making content writing the foundation of SEO. Unlike many other companies, H N web marketing has a qualified in-house content writing team. Our content writers are experienced in web content writing, generating graphic images, inforgraphics, animated video, etc.
Based on the keyword research performed, the content writing team is asked to write onsite content with keeping all the target keywords in mind. They write unique, informative and relevant content to grab the attention of your customers. Our designers and copywriters work closely with our technical team to research, design and create most interactive content and info graphics for your website.
5. Technical SEO
From the findings of websites’s SEO analysis from the technical SEO point of view, our SEO services in India implements every possible technical SEO technique in the website. As this helps in keywords rankings and improvement in website traffic as well. The technical SEO activities include –
– Mobile optimisation : It includes making the business website friendly for the use on mobile devices which means improving page load speed, image optimisation, removing junk codes, etc.
– Meta Tags : It includes optimisation of title tags, meta description, header tags, alt tags of the site images, etc.
– Robots.txt & Sitemap.xml : It includes bringing the changes (if required) in robots.txt file as well as sitemap of the website which certainly helps in improving SEO performace.
4. Link Building /Off Page SEO Services
After the on page optimisation as mentioned above, we shift our focus to off page search engine optimisation. This is still the effective ranking factor. The link builiding is carried out on the basis of link building startegy decided on the basis of website analysis and competitor’s analysis. Off page SEO services in India is carried out by various methods. One of the vital variables that search engine uses to measure the popularity of a website is the number of inbound links on relevant and well-established websites.
We use different techniques like social bookmarkings, article submissions, blog posting, directory submissions, classifieds and social media profile creations to boost the link building of our client’s website. Our SEO services in India utilizes top notch link builing tools available in the marketing to optimise the link buildibng efforts, bringing the best results in least possible time.
5. Online Press Release - SEO Services
One of the key components of online marketing and more importantly branding is press release. Being the SEO company, we have talented content writers who write the most search engine friendly online press releases to boost your online presence.This includes publishing PR on various websites including local as well as rest of the PR submission websites.